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Bridging legal education and digital innovation for the modern legal professional.
I’m a final-year law student at the University of Westminster, student researcher, currently preparing for the Solicitors Qualifying Examination (SQE), and the founder of SOFTRE — a digital strategy and compliance consultancy I started in 2013.
My journey began with entrepreneurship in tech and digital marketing, but my interest in law grew from a deep belief that legal services should be more accessible, modern, and practical. At university, I’ve led student teams as a Student Advisor for the Housing and Employment Law Clinics of Westminster Legal Advice Clinic and supported clients directly in triage.
Previously, through SOFTRE, I’ve worked with law firms, educators, and business owners to deliver user-focused web platforms and digital solutions tailored to industries. I aim to bring law and technology together, offering transparent, ethical, and forward-thinking support to clients and communities, focusing on Generative AI bridging the legal tech industry.
I’m a final-year law student at the University of Westminster, student researcher currently preparing for the Solicitors Qualifying Examination (SQE), and the founder of SOFTRE – a digital strategy and compliance consultancy I started in 2013.
My journey began with entrepreneurship in tech and digital marketing, but my interest in law grew from a deep belief that legal services should be more accessible, modern, and practical. At university, I’ve led student teams as a Student Advisor for the Housing and Employment Law Clinics of Westminster Legal Advice Clinic and supported clients directly in triage.
Previously, through SOFTRE, I’ve worked with law firms, educators, and business owners to deliver user-focused web platforms and digital solutions tailored to industries. I aim to bring law and technology together, offering transparent, ethical, and forward-thinking support to clients and communities, focusing on Generative AI bridging the legal tech industry.
I was fortunate to work alongside world renown brands
I was fortunate to work alongside world renown brands.
SOFTRE’s Story
SOFTRE initially focused on web design-related services. Running a startup was a big challenge as managing a small company in India was expensive, especially in meeting the Ministry of Corporate Affairs compliance requirements. I eventually found other startups facing similar financial difficulties regarding remaining compliant business. That led me to capitalise on the opportunity to expand our services into accounting and bookkeeping services, statutory audits, regulatory compliance, and intellectual property with the motto ‘To Keep Your Businesses Compliant For Less.’
What We Do At SOFTRE
Smart Digital Marketing Meets Legal-Backed Strategy
At SOFTRE, we help brands grow with confidence. As a global digital marketing and business consultancy, we integrate growth-driven strategy, technology, and regulatory expertise to help businesses build scalable, compliant, and profitable operations.
Our team can help you with:
Google Ads (Search, Display, Shopping & YouTube)
Social Media Marketing (Meta, LinkedIn, Instagram)
Conversion Rate Optimisation (CRO)
SEO Strategy (On-page, Off-page, Technical SEO)
Funnel Design & Campaign Execution
Analytics, Reporting & Marketing Automation
SOFTRE initially focused on web design-related services. Running a startup was a big challenge as managing a small company in India was expensive, especially in meeting the Ministry of Corporate Affairs compliance requirements. I eventually found other startups facing similar financial difficulties regarding remaining compliant business. That led me to capitalise on the opportunity to expand our services into accounting and bookkeeping services, statutory audits, regulatory compliance, and intellectual property with the motto ‘To Keep Your Businesses Compliant For Less.’
At SOFTRE, we help brands grow with confidence. As a global digital marketing and business consultancy, we integrate growth-driven strategy, technology, and regulatory expertise to help businesses build scalable, compliant, and profitable operations.
Our team can help you with:
From early-stage startups to established enterprises, we deliver tailored solutions across four core pillars:
Ready to grow your business by refining your organisational strategy, optimising operations, and improving overall performance? You’ve landed at the right place. SOFTRE helps businesses overcome structural and operational challenges, achieve measurable growth, and build perpetual, scalable enterprises with reduced legal liability through digital transformation and strategic consulting.
Digital strategy is the implementation of technologies to achieve its business goals with limited liabilities. It suite of services that includes design, development, social media, search engine optimisation, and data analytics..
A guided solution package powered by Team SOFTRE and Ashish Prasad to incorporate best of technologies and legal counterpart for new and early-stage companies to help them establish and scale up their businesses.
Our corporate consulting services provide expert advice and assistance to businesses to help improve their Digital Performance, operations, and competitiveness to limit liability for perpetual growth.
Ready to grow your business by refining your organisational strategy, optimising operations, and improving overall performance? You’ve landed at the right place. SOFTRE helps businesses overcome structural and operational challenges, achieve measurable growth, and build perpetual, scalable enterprises with reduced legal liability through digital transformation and strategic consulting.
Digital strategy is the implementation of technologies to achieve its business goals with limited liabilities. It suite of services that includes design, development, social media, search engine optimisation, and data analytics..
A guided solution package powered by Team SOFTRE and Ashish Prasad to incorporate best of technologies and legal counterpart for new and early-stage companies to help them establish and scale up their businesses.
Corporate consulting providing expert advice and assistance to businesses to help improve their Digital Performance, operations and competitiveness to limit liability for perpetual growth.
Empowering Future-Ready Businesses
At SOFTRE, we don’t just build digital solutions – we help you grow, protect, and future-proof your business. Our services are built for startups, enterprises, and visionaries who want results, not jargon.
Understand what’s working, what’s broken, and what to optimise. Our digital audit identifies technical gaps, brand inconsistencies, and compliance risks — and delivers a tailored action plan.
Build apps, platforms, and tools with performance at the core. From MVPs to enterprise-scale products, our dev team ensures you're built to last and scale.
We drive real results - traffic, leads, and conversions. With tailored Google Ads, SEO content, influencer outreach, and thought-leadership campaigns, your brand becomes unavoidable.
Visuals that don’t just look good — they convert. From complete brand makeovers to intuitive UI/UX, we shape design experiences aligned with user behaviour.
From idea to incorporation and beyond - we help you launch with clarity, legal confidence, and market alignment. Includes fundraising prep, IP registration, and compliance setup.
Empowering Future-Ready Businesses
At SOFTRE, we don’t just build digital solutions – we help you grow, protect, and future-proof your business. Our services are built for startups, enterprises, and visionaries who want results, not jargon.
Understand what’s working, what’s broken, and what to optimise. Our digital audit identifies technical gaps, brand inconsistencies, and compliance risks – and delivers a tailored action plan.
Build apps, platforms, and tools with performance at the core. From MVPs to enterprise-scale products, our dev team ensures you're built to last and scale.
We drive real results — traffic, leads, and conversions. With tailored Google Ads, SEO content, influencer outreach, and thought-leadership campaigns, your brand becomes unavoidable.
From idea to incorporation and beyond — we help you launch with clarity, legal confidence, and market alignment. Includes fundraising prep, IP registration, and compliance setup.
Visuals that don’t just look good - they convert. From complete brand makeovers to intuitive UI/UX, we shape design experiences aligned with user behaviour.
Take Your Business The Next Level
SOFTRE provides comprehensive business solutions including web design, software development, business strategy consulting, legal services, regulatory compliance, and cloud infrastructure management. Our mission is to help companies grow sustainably, improve operational efficiency, and reduce legal risks. We serve startups, small businesses, and enterprises by delivering tailored digital marketing strategies, technology solutions, and compliance guidance that boost online visibility, streamline workflows, and ensure regulatory adherence. With SOFTRE, your business can achieve lasting growth while staying protected and efficient.
SOFTRE provides comprehensive business solutions including web design, software development, business strategy consulting, legal services, regulatory compliance, and cloud infrastructure management. Our mission is to help companies grow sustainably, improve operational efficiency, and reduce legal risks. We serve startups, small businesses, and enterprises by delivering tailored digital marketing strategies, technology solutions, and compliance guidance that boost online visibility, streamline workflows, and ensure regulatory adherence. With SOFTRE, your business can achieve lasting growth while staying protected and efficient.
Ashish Prasad is the founder of SOFTRE, a technology solutions and legal compliance consulting firm. He leads a skilled team of designers, developers, engineers, auditors, and lawyers, helping businesses navigate digital transformation and regulatory requirements with practical, effective solutions.
Ashish Prasad is the founder of SOFTRE, a technology solutions and legal compliance consulting firm. He leads a skilled team of designers, developers, engineers, auditors, and lawyers, helping businesses navigate digital transformation and regulatory requirements with practical, effective solutions.
Ashish Prasad is the founder of SOFTRE, a technology solutions and legal compliance consulting firm. He leads a skilled team of designers, developers, engineers, auditors, and lawyers, helping businesses navigate digital transformation and regulatory requirements with practical, effective solutions.