Hi, i'm Ashish Prasad.

Founder & CEO, SOFTRE

Consultant · Writer · Speaker

Transforming businesses with Digital Strategy, since 15 March 2013.

Hi, i'm Ashish Prasad.

Founder & CEO, SOFTRE

Consultant ·Writer ·Speaker

Transforming businesses with Digital Strategy, since 15 March 2013.

Ashish Prasad is the Founder and CEO Of SOFTRE, a modern day technology solutions, legal and compliance consulting company made of a team of designers, developers, engineers, auditors and lawyers that was founded in Auckland, New Zealand.

Blog Of Ashish Prasad.

Founder & CEO, SOFTRE

Consultant · Writer · Speaker

Embark on a journey through captivating narratives and insightful content as you explore the script on my blog page for the latest trends and insights in legal matters, digital marketing, and captivating topics. Dive into a world of storytelling that transcends boundaries

Client We've Worked With

We are fortunate to work alongside renown world-class brands

“It doesn't matter who you are or where you are from. Startup."

Trusted & Satisfied Clients

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Latest Blog

Explore my most recent blog for the latest updates and valuable insights. Stay informed with our dynamic content, offering you the freshest and most relevant information. Dive into a world of knowledge and discovery by checking out our latest blog post now

How To Get Your Trademark For Your Brand In India

In the evolving commercial landscape of India, securing your brand’s identity through trademark registration is not just a legal formality but a strategic business move. The process might seem daunting, but understanding the key steps can simplify it.

Ashish Prasad is founder and CEO at SOFTRE, a consultant helping businesses with technology solutions and Legal & regulatory Compliance.ad. com - startup consulting

Startup Consulting

A guided solution package powered by Team SOFTRE and Ashish Prasad to incorporate best of technologies and legal counterpart for new and early-stage companies to help them establish and scale up their businesses.

Ashish Prasad is the Founder and CEO Of SOFTRE, a modern day technology solutions, legal and compliance consulting company made of a team of designers, developers, engineers, auditors and lawyers that was founded in Auckland, New Zealand.

Corporate Consulting

Corporate consulting providing expert advice and assistance to businesses to help improve their Digital Performance, operations and competitiveness to limit liability for perpetual growth.

How crucial is staying updated on evolving digital trends

In the constantly evolving environment of digital marketing, focus on immersive experiences, the domination of video content, AI-driven personalisation, and sustainable marketing strategies are key themes for 2024.

Demystifying GST Registration: A Step-By-Step Guide For Businesses

The 2024 GST registration process is crucial for businesses to navigate indirect tax regulations. This guide provides a comprehensive overview, aiding businesses in managing the complexity of GST registration effortlessly.

Understand The Synergy Between SEO And Web Development: 5 Key Factors For Success

Achieving online success in the constantly evolving digital world requires an understanding of the complex combination between SEO (Search Engine Optimization) and web development.

8 Essential Principles For Success In Mastering B2B Web Design

In the dynamic world of business-to-business (B2B) interactions, web design is essential to developing a strong online presence. Understanding and applying fundamental design concepts is essential to navigating the specific difficulties and demands of business-to-business (B2B) transactions.

Softre Cloud Mastery: A Complete Guide To Unlocking Maximum Efficiency In Your Operations

Maximize the capabilities of Softre Cloud with our comprehensive guide. Delve into its versatile features, smooth workload optimization, collaborative tools, robust security measures, and cost-effective strategies. Gain insights from real-world success stories and uncover how Softre Cloud can transform your organizational efficiency, positioning you competitively in today’s dynamic business landscape.

Ensuring Financial Integrity: The Crucial Role Of Money Transmitter Compliance In India

Money transmitter compliance is crucial in shaping India's financial landscape, ensuring transaction integrity and security. Governed by the Reserve Bank of India, it's a legal necessity fostering stakeholder trust. This overview highlights six key compliance facets and associated regulatory responsibilities.

Health Tech Innovations That Transforming Healthcare In The Digital Age

The roll-out of ground-breaking technical advancements has brought about a significant transition in the healthcare industry in today’s fast-paced world. Digital solutions are changing how patients receive treatment and how healthcare providers offer it, from the ease of telemedicine to the empowerment of wearable health devices.

SEO In 2024: Top Priorities, Challenges, And Opportunities

In 2024, SEO continues to evolve rapidly, presenting new priorities, challenges, and opportunities for marketers. This blog explores key strategies to thrive in the dynamic digital landscape. AI-Powered SEO Tools: In 2024, AI-driven SEO tools are a top priority, aiding in content optimization, keyword research, and predictive analytics, streamlining processes and enhancing results.

Legal Foundations For Indian Startups: Vital Laws For Business Success

Starting a small business in India is an exciting endeavor, but it comes with a myriad of legal considerations. From company formation to tax compliance, intellectual property protection to employment laws, understanding the legal landscape is crucial for business success. In this guide, we’ll delve into the key small business laws in India that every entrepreneur should be familiar with to navigate the legal intricacies effectively.

6 Powerful Digital Marketing Strategies For Hospitals And Healthcare Centers

To effectively reach and engage patients in today’s increasingly digital environment, hospitals and healthcare facilities need to make use of powerful digital marketing methods. This blog examines six crucial tactics that can improve the healthcare sector’s overall performance, consumer involvement, and visibility.

Maximizing Conversion Rates Through Intuitive Website Design

Maximize conversion rates with smart website design. In today’s competitive online landscape, aesthetics and usability are paramount. Learn crucial techniques for building a visually appealing and user-friendly website that converts visitors into buyers. By optimizing your site, you’ll boost sales and grow your business.

The Benefits And Drawbacks Of Cloud Computing

Cloud computing has become an integral part of modern business operations, offering numerous benefits but also presenting certain drawbacks. In this article, we’ll explore the advantages and disadvantages of cloud computing to provide a comprehensive view of its impact on businesses and individuals.

The Crucial Role Of Landing Pages In Modern Digital Marketing Strategies

A landingpage conveys brand identification, products, and services and is the foundation of an online presence in digital marketing. It’s essential for gathering data, optimising for search engines, and capturing and converting users. An effective page aligns messaging, improves user experience, and produces quantifiable outcomes—all of which are essential for the success of a business.

What Defines A High-Grade Backlink?

Backlinks are invaluable in SEO, elevating website rankings in SERPs. However, not all are equal. A backlink's impact hinges on its quality. High-quality backlinks are relevant, trustworthy, and naturally integrated into content. They originate from diverse domains, feature optimized anchor text, and garner editorial endorsement and social engagement.

Strategies For Engaging Social Media Visual Design

Creating impactful social media content requires meticulous attention to detail. Designers and marketing teams must consider factors like image sizes, color theory, purposeful visuals, and typography choices to captivate and engage audiences effectively, ensuring lasting impact and brand resonance. Check out our blog for more insights and tips!

UX/UI Plan Patterns For Web Applications In 2024

In 2024, UX/UI trends for web applications emphasize personalization, sustainability, aesthetics, and user well-being. Tailored experiences cater to individual preferences, while eco-friendly designs reduce digital footprints. Minimalistic and visually appealing interfaces enhance usability, and features promoting mental and physical health are prioritized. These advancements aim to create engaging, responsible, and user-centric digital environments.

WordPress Security Fundamental Tips To Cover Your Website

Securing your WordPress site against known vulnerabilities is crucial. Here are five essential tips to enhance your site's security: keep WordPress, themes, and plugins updated; use strong, unique passwords; implement a robust security plugin; regularly back up your site; and ensure proper user roles and permissions. These measures will help protect your site from common threats and improve its overall security.

Achieving Social Media Success With The 7 Cs Framework

A part of individuals and companies decide, after utilizing social media for a while, that they require a strategy. Of course, that approach is like putting the cart sometime recently the horse. To guarantee victory, you ought to think almost your social media in the setting of the seven Cs. Let’s look at the 7 Cs of a effective social media strategy.

Do's And Don'ts For Building A Effective Startup: Practical Tips

Beginning a commerce may be a invigorating travel full of openings and challenges. It’s vital to get it the primary dos and don’ts in arrange to explore this strategy effectively. This direct gives supportive exhortation to offer assistance you construct a strong establishment, guaranteeing the development and reasonability of your firm in a vicious industry.

Facebook Lead Ads Vs. Conversion Ads: Which Delivers Better Results?

Though Facebook Lead Ads and Conversion Ads might sound similar, they function differently and can produce vastly different results. Lead ads gather user details directly on Facebook, while conversion ads redirect users off-site. Learn more about these ad types and find out which one suits your business needs best. Check out this blog for detailed insights.

Blog of Ashish Prasad.

Consultant · Writer · Speaker

Embark on a journey through captivating narratives and insightful content as you explore the script on my blog page for the latest trends and insights in legal matters, digital marketing, and captivating topics. Dive into a world of storytelling that transcends boundaries

Hi, i'm Ashish Prasad.

Founder & CEO, SOFTRE

Consultant · Writer · Speaker

Transforming businesses with Digital Strategy, since 15 March 2013.

Hi, i'm Ashish Prasad.

Founder & CEO, SOFTRE

Consultant ·Writer ·Speaker

Transforming businesses with Digital Strategy, since 15 March 2013.

Ashish Prasad is the Founder and CEO Of SOFTRE, a modern day technology solutions, legal and compliance consulting company made of a team of designers, developers, engineers, auditors and lawyers that was founded in Auckland, New Zealand.

“It doesn't matter who you are or where you are from. Startup."

Trusted & Satisfied Clients

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do ipsum dolo ipsum dolor sit

Latest Blog

Explore my most recent blog for the latest updates and valuable insights. Stay informed with our dynamic content, offering you the freshest and most relevant information. Dive into a world of knowledge and discovery by checking out our latest blog post now

How To Get Your Trademark For Your Brand In India

In the evolving commercial landscape of India, securing your brand’s identity through trademark registration is not just a legal formality but a strategic business move. The process might seem daunting, but understanding the key steps can simplify it

How crucial is staying updated on evolving digital trends

In the constantly evolving environment of digital marketing, focus on immersive experiences, the domination of video content, AI-driven personalisation, and sustainable marketing strategies are key themes for 2024.

Demystifying GST Registration: A Step-By-Step Guide For Businesses

Global GST simplifies indirect taxes. 2024 GST registration crucial for businesses. This guide provides a concise overview for seamless compliance.

Understand The Synergy Between SEO And Web Development: 5 Key Factors For Success

Achieving online success in the constantly evolving digital world requires an understanding of the complex combination between SEO (Search Engine Optimization) and web development. These two components work together as a symbiotic pair, influencing one another without any separation

8 Essential Principles for Success in Mastering B2B Web Design

In the dynamic world of business-to-business (B2B) interactions, web design is essential to developing a strong online presence. Understanding and applying fundamental design concepts is essential to navigating the specific difficulties and demands of business-to-business (B2B) transactions.

Softre Cloud Mastery: A Complete Guide To Unlocking Maximum Efficiency In Your Operations

Maximize the capabilities of Softre Cloud with our comprehensive guide. Delve into its versatile features, smooth workload optimization, collaborative tools, robust security measures, and cost-effective strategies. Gain insights from real-world success stories and uncover how Softre Cloud can transform your organizational efficiency, positioning you competitively in today’s dynamic business landscape.

Ensuring Financial Integrity: The Crucial Role Of Money Transmitter Compliance In India

Money transmitter compliance is crucial in shaping India's financial landscape, ensuring transaction integrity and security. Governed by the Reserve Bank of India, it's a legal necessity fostering stakeholder trust. This overview highlights six key compliance facets and associated regulatory responsibilities.

Health Tech Innovations That Transforming Healthcare In The Digital Age

The roll-out of ground-breaking technical advancements has brought about a significant transition in the healthcare industry in today’s fast-paced world. Digital solutions are changing how patients receive treatment and how healthcare providers offer it, from the ease of telemedicine to the empowerment of wearable health devices.

SEO In 2024: Top Priorities, Challenges, And Opportunities

In 2024, SEO continues to evolve rapidly, presenting new priorities, challenges, and opportunities for marketers. This blog explores key strategies to thrive in the dynamic digital landscape. AI-Powered SEO Tools: In 2024, AI-driven SEO tools are a top priority, aiding in content optimization, keyword research, and predictive analytics, streamlining processes and enhancing results.

Legal Foundations For Indian Startups: Vital Laws For Business Success

Discover essential legal frameworks for Indian startups. Learn about company formation, tax compliance, intellectual property, and employment laws crucial for business success in India. Navigate legal intricacies effectively with this comprehensive guide.

6 Powerful Digital Marketing Strategies For Hospitals And Healthcare Centers

To effectively reach and engage patients in today’s increasingly digital environment, hospitals and healthcare facilities need to make use of powerful digital marketing methods. This blog examines six crucial tactics that can improve the healthcare sector’s overall performance, consumer involvement, and visibility.

Maximizing Conversion Rates Through Intuitive Website Design

Maximize conversion rates with smart website design. In today’s competitive online landscape, aesthetics and usability are paramount. Learn crucial techniques for building a visually appealing and user-friendly website that converts visitors into buyers. By optimizing your site, you’ll boost sales and grow your business.

The Benefits And Drawbacks Of Cloud Computing

Cloud computing has become an integral part of modern business operations, offering numerous benefits but also presenting certain drawbacks. In this article, we’ll explore the advantages and disadvantages of cloud computing to provide a comprehensive view of its impact on businesses and individuals.

The Crucial Role Of Landing Pages In Modern Digital Marketing Strategies

A landingpage conveys brand identification, products, and services and is the foundation of an online presence in digital marketing. It’s essential for gathering data, optimising for search engines, and capturing and converting users. An effective page aligns messaging, improves user experience, and produces quantifiable outcomes—all of which are essential for the success of a business.

What Defines A High-Grade Backlink?

Backlinks are invaluable in SEO, elevating website rankings in SERPs. However, not all are equal. A backlink's impact hinges on its quality. High-quality backlinks are relevant, trustworthy, and naturally integrated into content. They originate from diverse domains, feature optimized anchor text, and garner editorial endorsement and social engagement.

Strategies for Engaging Social Media Visual Design

Creating impactful social media content requires meticulous attention to detail. Designers and marketing teams must consider factors like image sizes, color theory, purposeful visuals, and typography choices to captivate and engage audiences effectively, ensuring lasting impact and brand resonance. Check out our blog for more insights and tips!

UX/UI Plan Patterns For Web Applications In 2024

In 2024, UX/UI trends for web applications emphasize personalization, sustainability, aesthetics, and user well-being. Tailored experiences cater to individual preferences, while eco-friendly designs reduce digital footprints. Minimalistic and visually appealing interfaces enhance usability, and features promoting mental and physical health are prioritized. These advancements aim to create engaging, responsible, and user-centric digital environments.

WordPress Security Fundamental Tips To Cover Your Website

Securing your WordPress site against known vulnerabilities is crucial. Here are five essential tips to enhance your site's security: keep WordPress, themes, and plugins updated; use strong, unique passwords; implement a robust security plugin; regularly back up your site; and ensure proper user roles and permissions. These measures will help protect your site from common threats and improve its overall security.

Achieving Social Media Success With The 7 Cs Framework

A part of individuals and companies decide, after utilizing social media for a while, that they require a strategy. Of course, that approach is like putting the cart sometime recently the horse. To guarantee victory, you ought to think almost your social media in the setting of the seven Cs. Let’s look at the 7 Cs of a effective social media strategy.

Do's And Don'ts For Building A Effective Startup: Practical Tips

Beginning a commerce may be a invigorating travel full of openings and challenges. It’s vital to get it the primary dos and don’ts in arrange to explore this strategy effectively. This direct gives supportive exhortation to offer assistance you construct a strong establishment, guaranteeing the development and reasonability of your firm in a vicious industry.

Facebook Lead Ads Vs. Conversion Ads: Which Delivers Better Results?

Though Facebook Lead Ads and Conversion Ads might sound similar, they function differently and can produce vastly different results. Lead ads gather user details directly on Facebook, while conversion ads redirect users off-site. Learn more about these ad types and find out which one suits your business needs best. Check out this blog for detailed insights.

WordPress Security Fundamental Tips To Cover Your Website

Securing your WordPress site against known vulnerabilities is crucial. Here are five essential tips to enhance your site's security: keep WordPress, themes, and plugins updated; use strong, unique passwords; implement a robust security plugin; regularly back up your site; and ensure proper user roles and permissions. These measures will help protect your site from common threats and improve its overall security.

UX/UI Plan Patterns For Web Applications In 2024

In 2024, UX/UI trends for web applications emphasize personalization, sustainability, aesthetics, and user well-being. Tailored experiences cater to individual preferences, while eco-friendly designs reduce digital footprints. Minimalistic and visually appealing interfaces enhance usability, and features promoting mental and physical health are prioritized. These advancements aim to create engaging, responsible, and user-centric digital environments.

WordPress Security Fundamental Tips To Cover Your Website

Securing your WordPress site against known vulnerabilities is crucial. Here are five essential tips to enhance your site's security: keep WordPress, themes, and plugins updated; use strong, unique passwords; implement a robust security plugin; regularly back up your site; and ensure proper user roles and permissions. These measures will help protect your site from common threats and improve its overall security.

The Crucial Role Of Landing Pages In Modern Digital Marketing Strategies

A landingpage conveys brand identification, products, and services and is the foundation of an online presence in digital marketing. It’s essential for gathering data, optimising for search engines, and capturing and converting users. An effective page aligns messaging, improves user experience, and produces quantifiable outcomes—all of which are essential for the success of a business.

6 Powerful Digital Marketing Strategies For Hospitals And Healthcare Centers

To effectively reach and engage patients in today’s increasingly digital environment, hospitals and healthcare facilities need to make use of powerful digital marketing methods. This blog examines six crucial tactics that can improve the healthcare sector’s overall performance, consumer involvement, and visibility.

Maximizing Conversion Rates Through Intuitive Website Design

Maximize conversion rates with smart website design. In today’s competitive online landscape, aesthetics and usability are paramount. Learn crucial techniques for building a visually appealing and user-friendly website that converts visitors into buyers. By optimizing your site, you’ll boost sales and grow your business.

SEO In 2024: Top Priorities, Challenges, And Opportunities

In 2024, SEO continues to evolve rapidly, presenting new priorities, challenges, and opportunities for marketers. This blog explores key strategies to thrive in the dynamic digital landscape. AI-Powered SEO Tools: In 2024, AI-driven SEO tools are a top priority, aiding in content optimization, keyword research, and predictive analytics, streamlining processes and enhancing results.

Ensuring Financial Integrity: The Crucial Role Of Money Transmitter Compliance In India

Money transmitter compliance is crucial in shaping India's financial landscape, ensuring transaction integrity and security. Governed by the Reserve Bank of India, it's a legal necessity fostering stakeholder trust. This overview highlights six key compliance facets and associated regulatory responsibilities.

Get In Touch With Me

Get In Touch With Me